At Casbeg, we provide consulting services to management boards and business owners. We solve everyday problems of managers, organize processes, build teams, improve sales results and make marketing departments finally bring leads in.
We take over the reins in selected areas of the organization, indicate the direction of development and actions that need to be taken so that the key indicators grow and make an impression. How do we do it? You’ll learn this from our case studies.
Do you feel that your sales are standing still? You don’t know why you are losing sales opportunities? You only have one source of customer acquisition? Are you the CEO and want to finally stop selling? Or maybe you just need to build an effective sales department that supports the company’s strategy? We’ll diagnose your weak points of sale and show you how to strengthen them.
Do you feel that your marketing is not working? Salespeople do not receive leads, or are they not of sufficient quality? Do you need to optimize your marketing budget, hire a specialist or build a marketing department from scratch? Our consultants will show you how to generate hot leads, plan and analyze activities and increase the efficiency of the team. Your marketing will finally work as it should.
Your problem is low customer retention? You don’t know what to do to keep them for longer? During business consultations, we’ll show you how to measure the level of customer satisfaction and advise you on how to keep it high. We will lower churn, develop customer service processes and make it a distinguishing feature of your organization.
Do you feel that your e-Commerce sales hit the wall? You realize that it is worth analyzing data, but you are not sure which and how? You do not know what marketing activities will work best for your store? You want your online store to become more professional? Together, we will set goals for online sales, develop a strategy, plan promotional campaigns, indicate ways to attract customers and make them regular visitors in your e-Commerce.
Cooperation with us usually consists of the following six stages. However, we know that every business is different and requires unique support, which is why we always act based on the real needs of the client.
Our goal is to make your company:
We’ll conduct a comprehensive audit of your company's activities, focusing on marketing, sales and customer service. We’ll check your sales data and marketing campaigns. This will allow us to diagnose what areas require improvement and what we need to do to make it happen.
We’ll check the profitability of your projects and team and calculate the rate each client should have. We’ll suggest changes to the customer settlement model. We’ll set budgets for individual activities and share good practices in the field of cash flow and budgeting.
Audit of current tools: checking the configuration of tools and the usability of collected data. Establishing KPIs (key indicators) and implementing their measurement in sales, marketing and customer service.
We’ll establish the organization's business strategy, business model and value proposition. We’ll plan the goals and work of the teams as well as a plan for their expansion. We will create revenue and B2B / B2C customer acquisition forecasts.
We’ll help build a team from scratch or raise the competences of current employees. We recruit complete teams: managers, employees on the operational and managerial level. We also coordinate external cooperation with agencies or freelancers: we find the right people to cooperate with, verify their skills, and watch over the effects of work.
We’ll start everyday cooperation with your team, implement planned activities, monitor their effectiveness, and develop and improve them based on previously set metrics.
Cubic Inch deals with professional 3D printing and 3D scanning for companies. Their main customer groups...See the case study
As a result of our cooperation, the company has hired a person who had extensive experience in the industry in management positions along with highly developed competences in the field of marketing, sales and customer service, as well as foreign languages proficiency and a lot of business contacts.See the case study
Thanks to cooperation sales in the second half of 2019 increased by 35% compared to the previous year. Also, sales effectiveness in Q4 increased by approx. 20% compared to the previous quarter.See the case study
Shopsys is a Czech software house located in Ostrava. It creates online stores for the biggest B2B & B2C sellers. During the cooperation, Shopsys’ revenues increased by 64%.See the case study
Over several months, we have generated 10 applications for TenderHut, which translated into subsequent recruitment interviews. Ultimately, our efforts resulted in 3 out of the 10 presented candidates employed in the daughter companies of TenderHut.See the case study
Our cooperation continued with post-recruitment support in the onboarding of two new employees. Together we’ve prepared a 2-month onboarding plan with the applicable KPIs included on a timeline.See the case study
The financial result of the first three months of 2019 surpassed management's estimates and the company ended the quarter with a profit balancing the losses that were generated in 2018.See the case study
After introducing the recommended changes, we noticed increased of sales by 35% in the second half of 2019 compared to the same period in 2018. Also, we obtained over 300 leads from the FB ads campaign at the average price per lead lower than PLN 5 and maintaining the qualified lead rate at about 90%See the case study
Campaigns conducted in Poland resulted in an increase in the number of leads by 10% (2018 vs. 2019). Thanks to their better qualifications and efforts put into the team's competence development, the profitability of projects carried out in the country increased by 22%.See the case study
We've helped Scanway hired the salesperson that generated a large number of new leads in the first months of work at the company, which effectively filled the sales funnel and then led to increased sales.See the case study
Thanks to the mystery shopping audit, we managed to find out who had trouble with the implementation of best practices and support the part of the team which needed extra attention. What's more, auditing the sales proposal allowed shortening the proposal creation time and making the proposals more visually and substantively attractive.See the case study
The 10 months of Casbeg's cooperation with Milano-eQ led to 20-fold increase in the number of transactions in the shop – primarily due to the use of channels such as Google Ads and Ceneo as well as reducing the number of abandoned carts.See the case study
Casbeg is a consulting company, present on the market since January 2018 – but the experience of our consultants goes much further. For years, we have successfully created and implemented sales and marketing strategies, and now, as Casbeg, we provide consulting services for B2B and e-Commerce companies.
Business consulting with Casbeg is a step towards increasing the income and development of the company. Proof? Our customer satisfaction index (NPS) remains at the level of 7.0, and the case studies from the cooperation speak for themselves.
By working with us, you can count on the support of your B2B sales team not only in topics related to the B2B sales process itself, but also in the field of lead qualification, analysis of lost sales opportunities or implementation of sales training for salespeople. We will make a mystery shopper test for you and organize the work of your sales team.
We’ll help you organize the work of the marketing department – starting from the analysis of existing marketing channels, through improving website conversions, to identifying new sources of generating B2B leads. We’ll build a marketing strategy and structure the company's external communication.
We’ll design the B2B customer service process and improve the work of the customer support team. We’ll help you turn ordinary customers into brand ambassadors. We’ll implement customer satisfaction surveys (NPS, CSAT) in your organization, and regular feedback will allow you to constantly improve the quality of your services.
Each of Casbeg's clients is in constant contact with the assigned Customer Success Manager (CSM), who cares about the implementation of business goals and provides support in making decisions – both those crucial for the further direction of the organization's development, as well as everyday operational ones.
At Casbeg, we believe that an exemplary company is one that is: profitable, growing, allowing for work-life balance for you and your employees.
This is our main goal, which we pursue when working with clients.
Do you have an online store where sales do not grow as fast as you would like or even stand still? We have proven methods for this. You need reliable data to draw accurate conclusions, so we'll look at the analytics first: make sure everything is set up correctly and make corrections if necessary. We will also look for errors and places for improvement on the customer's shopping path and in the process of its service. We will look at the usability (UX) of your e-Commerce, promotional campaigns and sources of customer acquisition. By improving these and other areas, sales will increase, your store will become profitable, and customers will turn into brand ambassadors.
We’ll also support you in building teams. We’ll create a competence map on the basis of which we’ll plan the necessary recruitments, verify the skills of candidates and help you choose the right ones. We will indicate what the onboarding process should look like, set the first tasks for new employees, and stay with you for longer, supporting your teams and supplementing them with the necessary competences.