Are you dissatisfied with the quality of obtained leads? Do you feel like your marketing could do better? You’ve come to the right place.
Casbeg’s consultants will help you develop an effective plan that will make your marketing finally bring the results you want for your company.
Marketing analytics
B2B marketing strategy
E-Commerce marketing strategy
B2B lead generation
Coordination of external cooperation
Facebook - audit and optimization
SEO and SEM audit and optimization
UX audit
Client opinions
We get the most satisfaction watching our work bring tangible results for our clients
Casbeg has filled the market niche in supporting small and medium companies in the area of comprehensive marketing. This is an extremely successful idea that I really enjoy using. Consultants have the knowledge and experience that I can get in small doses suited to my company's needs.
We appreciate Casbeg for setting specific goals in various fields (analytics, Google Ads, Facebook Ads, conversions, SEO), insightful analytics, punctuality and sticking to the exact time of meetings as well as sending comprehensive summaries after each of them.
I like working with Casbeg because I rarely have a chance to talk with so experienced specialists in marketing and sales.
Casbeg helped us discover a hidden potential in the way we generate leads and acquire clients. The fresh glance created new ideas and helped us find holes in our daily work. Together we discuss, prioritize and implement new improvements in our sales and marketing processes. Casbeg's consistency demonstrated how ideas should be implemented.
When I was working with Casbeg, I noticed most of all the professionalism, work organization and proactive attitude in every aspect of our cooperation. If we had a scheduled date for anything specific - delivering materials or having a meeting - it would always stay intact. Every arrangement and discussed point was always taken down in detail, and after each consulting session I would get a full and accurate summary.
Casbeg team just knew how to help optimize processes in our company. The surprise was that most of their recommendations did not surprise us - sometimes you need someone from the side, who will push forward and systematize work on certain issues. When this happened in our cooperation, we began to see the effects almost immediately.
Lerta built its brand on cooperation with large energy groups, of which there are only a few in Poland. During the first years of activity as a selling president, I established relationships with decision-makers in corporations through my network and industry events, and the size of the market (in terms of the number of potential customers) didn’t require us to implement a scalable, orderly process.
Entering the broad B2B market, we were overwhelmed by the number of challenges — recruiting salespeople, designing cooperation rules and ensuring the right number of leads. At the time of cooperation with Casbeg, we had no marketing, which forced the salesman to look for leads on his own. It was also difficult to determine the status of sales opportunities by a chaotically managed CRM.
Casbeg experts have helped us design the process of obtaining leads from inbound and improve outbound activities. In addition, we migrated sales management to a new CRM, and Casbeg helped us increase our sales team and implement their operating and reporting rules. I can safely say that without Casbeg’s help we wouldn’t have implemented such an efficient process that generates an incomparably larger number of leads and sales. I strongly recommend working with this team!
Thanks to cooperation with Casbeg we have diagnosed our bottlenecks in business and improved the work of sales, marketing and customer service. As a result, it's easier to set priorities for organization's growth and focus on what is important in regards to this goal. We also monitor the effects of our actions more effectively.
Meetings with Casbeg consultants are always an opportunity to broaden my perspective and find new points of reference. The recurring nature of their recommendations and post-implementation analysis reminds me not to drown in my current tasks. At the same time, Casbeg does not reinvent the wheel really, they suggest the mechanics rather than looking for new, better (and not proven) "ideas for".
Casbeg was helping us to adjust our internal and external processes regarding sales, marketing and team management. Each of Casbeg's recommendations was on point and approach was directed toward actual growth and improvements.Thanks to them, we already improved our sales process and conversion rate.
Working with Casbeg is going very well, everything is fine and as expected. At first I felt a bit lost, because the initial action plan was not known to me, but with time I realized it was actually intentional. At the moment, we operate freely on quarterly plans. Cooperation is a good motivator to implement process improvements and not postpone them. The materials we receive are of high quality, they can be confidently transferred to the Management Board.
Cooperation with Casbeg was a very valuable time for me and my company — knowledge transferred during our time together still pays off in the company. I am very pleased with the substantive level of consultation and valuable summaries that allow me to see the next steps and the progress of our work.
Despite our lack of time, Casbeg takes good care of efficient communication and supports us all time - we really appreciate it. Consultants are like a little angel on our shoulder that makes sure we do everything correctly and on time. We've never worked with anyone in such a model and are pleasantly surprised.
Cooperation with Casbeg means an intensive contact with people you can talk to as an equal, with a sense of humor and honesty. Casbeg's recommendations are always tailored to the current needs, and after each conversation we receive a summary with the most important information and tasks. Flexibility in the operation model and openness to all my suggestions, e.g. regarding the cooperation plan is also valuable. All questions or concerns are always promptly addressed.
Our cooperation with Casbeg opened our eyes in the field of sales and marketing. We managed to prioritize the most crucial points in the process and now we know how to implement them
Casbeg has helped us align marketing and sales efforts. That helped us generate more valuable leads and focus on the opportunities that are most valuable for us. The big thing is that they understand the whole process and provide you with a list of actionable steps that are applicable fast.
Cooperation with Casbeg turned out to be really helpful in implementing unconventional ideas at EACTIVE. Thanks to testing and implementing practical solutions, we can constantly improve our marketing and sales activities. Great knowledge and professionalism - thanks to them cooperation with Casbeg is pure pleasure.
I work with a couple consultants from Casbeg. Each of them has specific skills and experience. What is worth mentioning is that all the planned work have always been done due to the schedule and consultants are very punctual. As the business owner with a really busy schedule, I really appreciate that! The communication is really easy. I can talk with guys not only through online meetings and e-mails but it's also easy to catch-up urgent matters on messenger. Really helpful!
I like thinking about Casbeg as a personal trainer in the business. Thanks to them I am taking great care on sales and marketing every single week. Although I am a CEO who’s originated from these two fields, I love being double-checked by them and let them look at hands of mine and my team. They keep an eye on our every activity and give me extra confidence what to do and what not to do. My team has a great pleasure working with them, as Casbeg helps to improve their skills. I am glad that we have an opportunity to work with Casbeg and hope this will last long!
Starting our cooperation with Casbeg was one of my best decisions while managing the company. Together we have improved both our sales process and lead generation methods significantly. It’s worth adding that throughout our cooperation I felt Casbeg’s commitment and motivation to get our business to 100% of its capabilities and the know-how we’ve got is going to be paying off for years to come.
Casbeg has greatly contributed to our development. Unexpectedly, their perceptions of what we should not have done were as valuable as the detailed, continuous feedback on what we should do. Thanks to cooperation with them, we obtained much more information and data. I will never look at sales and marketing again as separate.
We appreciate that Casbeg provides us valuable consultations on strategical to operational levels. Casbeg helps us with implementing and enhancing sales processes among salespeople, marketing specialists, and the product team.
I had a pleasure to work with Casbeg for several months. Great people, all professionals, really took care for our growth within sales and marketing. Always on time, always well prepared for each session, always actively looking for the best solutions for our problems. Working with Casbeg is a great pleasure and have a big impact on our growth. It is always smart to learn from the best in the field. Don’t wait. Call them quickly!
Working with Casbeg is first and foremost a strong push for action and implementation. Thanks to their approach, changes began to take place faster, because together we established a clear action plan and a way to achieve our goals taking into account both prosaic and specialized matters.
Casbeg team has helped me systematize sales and marketing in Netkata. From a perspective of 8 months of cooperation, I can honestly recommend them.
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CASE STUDIES
Do you want to read more about the effects of our work?
Profitability and leads number increase in a company that implements websites — Fooz Case Study
Campaigns conducted in Poland resulted in an increase in the number of leads by 10% (2018 vs. 2019). Thanks to their better qualifications and efforts put into the team's competence development, the profitability of projects carried out in the country increased by 22%.
Read the case study
Increased leads and new sales at Droids On Roids
The financial result of the first three months of 2019 surpassed management's estimates and the company ended the quarter with a profit balancing the losses that were generated in 2018.
Read the case study
The increase in generated leads and sales in MTA Digital
Thanks to the mystery shopping audit, we managed to find out who had trouble with the implementation of best practices and support the part of the team which needed extra attention. What's more, auditing the sales proposal allowed shortening the proposal creation time and making the proposals more visually and substantively attractive.
Read the case study
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Do you want such results in your business as well?
Schedule a callMarketing consulting - why is it worth your while?
Properly conducted marketing consultancy gives you the knowledge about what actions are necessary to attract new customers, at what time these actions should be taken, and what their cost will be for your company. Maximizing the profits from marketing requires an online marketing strategy to be structured in such a way that it contains all the necessary elements to know the direction in which your company should go.
Without thoughtful marketing, you risk losing time and money on promotional and marketing activities that won’t bring tangible results. Regardless of the size of your company, marketing consulting allows you to influence the quantity and quality of the sales opportunities that arise in your business. It is marketing activities that give you the opportunity to control how your brand is perceived by customers and how they perceive your company’s products or services. And it all adds up to a marketing strategy.
Marketing consulting will help you analyze who your client is and what he expects from the company. This in turn is the basis of a marketing strategy that always aims to increase the company’s profits. Conducting marketing activities is necessary to stand out from the competition and achieve sales goals.
Without marketing – that is, first of all, the implementation of specific plans, supported by previous analysis and hard figures, the company cannot build, implement and improve its own marketing strategy for the future. Therefore, only structuring this area with the help of marketing consultancy, e.g. in the field of social media or paid advertising, will make everyone in your company and outside it 100% sure what your marketing priorities are.
Frequently asked questions
What is marketing analytics? What exactly are you checking?
As part of checking the correctness of your marketing analytics, we will look at i.a. code implementation, event settings, conversion goals (micro and macro), remarketing lists, Facebook Pixel and applied filters.
What is marketing automation?
Marketing automation is simply the automation of marketing activities. Thanks to it, the marketing department employees don’t waste time on monotonous, repetitive tasks, which is how they can focus on those much more relevant to their competences. As part of marketing automation, you can automate i.a. content marketing activities (remarketing with content, sending emails after downloading an ebook and the like), email marketing (email campaigns), generating leads (sending cold emails and messages on LinkedIn) and much, much more.
How does Casbeg help with B2B lead generation?
Many years of experience in working in sales departments (often as managers of these departments) made Casbeg consultants know perfectly what a hot lead is! We also know how to generate it. A well-thought-out marketing strategy aimed at generating B2B leads must be based on a good knowledge of the target group: who your customers are, where to find them, how they make decisions, what are their pain points and how your product or service will help soothe them. Based on this expertise and knowledge of the specifics of your company and industry, we will plan effective advertising campaigns as well as content marketing and email marketing activities that will help you make potential customers aware that you are the solution to their problems.
How will Casbeg support my marketing in e-Commerce?
We’ll help you take care of the usability (UX) of your store, create an intuitive shopping path, detect and correct errors in promotion, analytics and customer service.