Are you dissatisfied with the quality of obtained leads? Do you feel like your marketing could do better? You’ve come to the right place.
Casbeg’s consultants will help you develop an effective plan that will make your marketing finally bring the results you want for your company.
Do you want such results in your business as well?
Schedule a callProperly conducted marketing consultancy gives you the knowledge about what actions are necessary to attract new customers, at what time these actions should be taken, and what their cost will be for your company. Maximizing the profits from marketing requires an online marketing strategy to be structured in such a way that it contains all the necessary elements to know the direction in which your company should go.
Without thoughtful marketing, you risk losing time and money on promotional and marketing activities that won’t bring tangible results. Regardless of the size of your company, marketing consulting allows you to influence the quantity and quality of the sales opportunities that arise in your business. It is marketing activities that give you the opportunity to control how your brand is perceived by customers and how they perceive your company’s products or services. And it all adds up to a marketing strategy.
Marketing consulting will help you analyze who your client is and what he expects from the company. This in turn is the basis of a marketing strategy that always aims to increase the company’s profits. Conducting marketing activities is necessary to stand out from the competition and achieve sales goals.
Without marketing – that is, first of all, the implementation of specific plans, supported by previous analysis and hard figures, the company cannot build, implement and improve its own marketing strategy for the future. Therefore, only structuring this area with the help of marketing consultancy, e.g. in the field of social media or paid advertising, will make everyone in your company and outside it 100% sure what your marketing priorities are.
As part of checking the correctness of your marketing analytics, we will look at i.a. code implementation, event settings, conversion goals (micro and macro), remarketing lists, Facebook Pixel and applied filters.
Marketing automation is simply the automation of marketing activities. Thanks to it, the marketing department employees don’t waste time on monotonous, repetitive tasks, which is how they can focus on those much more relevant to their competences. As part of marketing automation, you can automate i.a. content marketing activities (remarketing with content, sending emails after downloading an ebook and the like), email marketing (email campaigns), generating leads (sending cold emails and messages on LinkedIn) and much, much more.
Many years of experience in working in sales departments (often as managers of these departments) made Casbeg consultants know perfectly what a hot lead is! We also know how to generate it. A well-thought-out marketing strategy aimed at generating B2B leads must be based on a good knowledge of the target group: who your customers are, where to find them, how they make decisions, what are their pain points and how your product or service will help soothe them. Based on this expertise and knowledge of the specifics of your company and industry, we will plan effective advertising campaigns as well as content marketing and email marketing activities that will help you make potential customers aware that you are the solution to their problems.
We’ll help you take care of the usability (UX) of your store, create an intuitive shopping path, detect and correct errors in promotion, analytics and customer service.